0 About Admob

AdMob is the world’s largest mobile advertising marketplace, offering solutions for discovery, branding and monetization on the mobile web. Mobile devices are a critical media platform and we are building the tools to let every business on earth leverage mobile.

We were founded in 2006 by an entrepreneur trying to solve a problem. Omar Hamoui wanted to build traffic for his mobile site. He encountered complexity and fragmentation - it was just too hard to engage users. AdMob was born to remove roadblocks and enable mobile web businesses. We’ve built technologies to enable media businesses in mobile and continue to invest in tools to enable the mobile environment.

Mobile presents a unique challenge and opportunity. We’re working on it!

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0 Google to Acquire AdMob

This morning we announced that AdMob has signed a definitive agreement to be acquired by Google. I'm obviously excited, and not only for our customers, partners, and employees. I'm excited because I believe this will be an important moment for everyone involved in producing, consuming, or monetizing engaging products on mobile. The truth is that the mobile industry has had no shortage of creative energy, amazing products, and talented entrepreneurs. But until now, it has always felt like those of us involved in this space played second fiddle to our online brethren. I believe that time is over.

I've been working in mobile for over 7 years now. Before AdMob, I founded two separate mobile startups that never got significant traction.

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0 Google Strikes $750 Million Deal for AdMob

Google has agreed to acquire AdMob, a fast-growing start-up that developed technology to place ads on mobile phones, for $750 million in stock, the company said Monday, The New York Times’s Miguel Helft reports from San Francisco.

Google said that the acquisition, the third largest in its history, will help the Internet search company to speed up efforts to develop more effective tools for creating and placing mobile ads on smartphones and other devices, a small, but rapidly expanding market.

“We see mobile as a huge growth opportunity for us,” Susan Wojcicki, vice president of product management at Google, said in an interview. “We see an opportunity working with AdMob to really accelerate our efforts in an important industry for Google.”

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